Hornets rookie Liam McNeeley has reportedly agreed to sign a multiyear shoe and apparel endorsement contract with Nike.

"I am satisfied with what I have" - Dirk Nowitzki on why he turned down millions in endorsement deals originally appeared on ...

The financial terms established a new paradigm for athlete endorsements. Rather than simply paying for product placement, Nike created a partnership model that aligned Jordan’s success with the ...

So Win.” Nike last aired a Super Bowl ad in 1998, featuring San Antonio Spurs center David Robinson and other athletes playing sports in the nude.

Nike's ability to weather storms lies in its fearless marketing and constant reinvention. The brand has consistently aligned itself with social movements, emerging athletes, and global trends.

And in early December, Sportico released its Highest-Paid Female Athletes 2024 list, which stated Clark’s most most valuable endorsement deal was Nike. Jordan Brand Signs Bella Hines to a NIL Deal ...

Nike’s (NYSE:NKE) “long-term outlook remains bright” and the company will continue to dominate the athletic apparel and footwear markets thanks to its marketing strength and professional ...

Caitlin Clark took a lighthearted dig at Under Armour athlete and WNBA All-Star rival, Kelsey Plum. The LA Sparks guard shared photographs from her time at the All-Star weekend on Instagram.

Nike Hosts 12 Female Sports Figures For 4th Athlete Think Tank JuJu Watkins, Sha’Carri Richardson, Carson Pickett, Dora Atim, Erin Matson, India Sardjoe, Jess Sims, Leah Williamson, Sanya ...

On Sunday evening, Scottie Scheffler cemented his legacy as the world’s top-ranked golfer by clinching the PGA Championship at Quail Hollow Club, securing his third major title with a commanding ...

Nike said Wednesday it has suspended its endorsement of NFL star Deshaun Watson. Apple's Beats by Dre brand terminated its deal with Watson as well. The National Football League quarterback has ...

Nike Welcomes Stars to Fourth Athlete Think Tank Cohort The new cohort includes JuJu Watkins, Sue Bird, Sha’Carri Richardson, Jess Sims, and more. Complex Staff May 29, 2025 Nike ...