One of the most important steps in desiging a database is establishing the data model. Part one of a two-part article describes how to create a logical model.

Predictive analytics models can help you completely transform every aspect of digital marketing. Here's how to take advantage of it.

Excel's Data Model feature allows you to build relationships between data sets for easier reporting. Here's how to use it to make data analysis easier.

Then how does a company like this create AI models? What is the process? Well, as should be no surprise, it is complex and susceptible to failure.