Learn about types of machine learning and take inspiration from seven real world examples and eight examples directly applied to SEO.

Machine learning, a field of artificial intelligence (AI), is the idea that a computer program can adapt to new data independently of human action.

For example, by starting with an ImageNet classifier, researchers in Bangalore, India, used transfer learning to train a model to locate kidneys in ultrasound images using only 45 training examples.

Organizations are turning to machine learning because of the return on investment. The ones doing it in real-time are topping the charts.