QR codes are affixed to the packaging and link to short videos about the book’s content, allowing customers to evaluate before they buy. PPLD partnered with the Colorado Springs Pioneers Museum on an ...

As coronavirus cases rise in Mexico, residents cited privacy and data protection concerns over having to scan a QR code to enter businesses.

Ellyssa Eror, medical director at the University of Connecticut’s Student Health and Wellness, spoke about their Q-Tips program and the work done by Dining Services to develop edible QR code cookies.

Toothbrush brand Quip better tracks and remarkets to customers after implementing QR codes on its packaging. Like most direct-to-consumer brands, oral care brand Quip struggled to gain insights into ...