Quantitative data: is usually numerical data is gathered through the use of closed questions, such as ‘yes’ or ‘no’ responses, multiple-choice options or a rating system ...

Discover how businesses use qualitative and quantitative data to understand customer opinions and patterns. Blending both may unlock sharper insights.

They require data, structure, and insight. That’s why two types of analysis—quantitative and qualitative—play such a central role in investment research.

Information systems (IS) researchers have argued the need for using qualitative approaches, such as action research, ethnomethodology, phenomenology, and futures research, to supplement widely used ...

In this paper we explore some critical issues in the methodology and data analysis of social security spending of advanced, industrial societies. The pitfalls of the historical, comparative ...