Dive Brief: NYX Professional Makeup launched its spring 2023 collection on Roblox today, according to information shared with Retail Dive sister publication Marketing Dive.

Dive Brief: NYX Professional Makeup launched its spring 2023 collection on Roblox today, according to information shared with Marketing Dive. The collection can be interacted with in “House of NYX ...

Redeeming Galaxy Defenders codes is the easiest way to get Gems in the tower defense experience. This Roblox game features up to four players teaming up to hold off galactic invaders.

NYX Professional Makeup is once again transforming the way beauty shows up in digital culture, returning to Roblox with an immersive, gamified experience timed for the back to school season. As ...

Recently, Roblox Beat Galaxy introduced Yungblud's limited edition UGCs in the game as part of the English musician's special in-game event.

NYX and other beauty brands, including Maybelline and Charlotte Tilbury, have explored the metaverse and Roblox, which says it has 58.8 million active daily users, as a key experiential platform.

NYX Professional Makeup is expanding its presence in the metaverse with its latest partnership with iHeartMedia. The makeup brand’s spring 2023 collection will be available for a virtual beauty ...