Bitly, the popular link management platform, was in a little bit of a rut in 2013. Though they were doing well, link shortening was fast becoming an impacted space, and just shortening links wasn ...

Dive Brief: Known as the most popular tool for shortening web URLs, Bitly is now offering a way to create links to mobile apps. Deep Links will send mobile users to in-app locations instead of web ...

The CTO of URL shortening service Bitly details the service's operations and how it recovered from a hack earlier this year.

Bitly, best known for its link shortening service, is jumping into the mobile age by offering marketers the ability to reach and track people within mobile apps.

Bitly, famous for its link-shortening service, has announced a new deep-linking functionality designed to help marketers increase mobile app engagement and installs.

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site.

Bitly was known as the de facto Twitter link shortener back in 2008. As that business commoditized – and Twitter, Google and other platforms released their own versions – Bitly recognized its real ...

If you’ve ever shortened or shared a link on a social platform, chances are you’ve used Bitly. “We are so ubiquitous, but at the same time, people gloss right over us,” said Mark Josephson, CEO of URL ...

You might think of Bitly simply as a service that shortens links for your Twitter feed. But to Hilary Mason, the company's chief scientist, Bitly is building a fresh new way to know what's going ...

Bitly wants the world to know that it's more than just a link shortening service. Historically, it was used by Twitter users to free up more room for words in the 140 character limit. By 2011, it ...