Roblox introduces in-game ad solutions for better monetization rates and engagement, paving the way for increased ad revenue and improved prospects. See more here.

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

Super League Gaming expanded its revenue-generating capabilities on the booming Roblox platform, buying ad-tech company Bloxbiz for up to $17.5 million in cash and equity.

The meme-like ads on the children’s gaming platform Roblox don’t look like ads anywhere else. They’re crude, and many look like they were whipped up in the ’90s version of Microsoft Paint.

Roblox is opening up its video ads offering to all advertisers following trial testing with brands including Warner Bros. Pictures.

Truth in Advertising filed a complaint with the Federal Trade Commission (FTC) on Tuesday. A summary of the complaint alleges Roblox is engaging in deceptive practices with advertising on its ...

All Immersive Ads on Roblox must comply with the platform’s Community Standards and Advertising Standards, including Publisher Integrity requirements.