CRM software transforms scattered customer data into structured insights that drive business growth. From automating ...

Customer relationship management (CRM) doesn't have to be costly and complicated. Start with the best small-business-friendly ...

If you're a CRM vendor and you're thinking of starting a partner channel - or changing your partner program - then please, with peace and love, take my advice. It comes from over two decades of ...

1. Overview of the WeChat Work CRM Management System Group Chat Assistant ...

Thinking of outsourcing your CRM programs? Before doing so, Adrian Mello says you'd better be clear on the benefits--and drawbacks.

CRM Programs Force Sales Professionals To Log Data Many CRM programs today make the same mistake: they force your employees to manually enter data.

An "A+" for Cool Kitchen's CRM Program Audit As you might assume the companies all have different ways of handling their customers. Division A primarily deals with contractors and for that reason ...

To meet these challenges, firms are turning increasingly to formal customer relationship management (CRM) programs. Because of their ability to enhance interfirm relationships in business-to-business ...

The Journal of Personal Selling and Sales Management, Vol. 24, No. 4, Customer Relationship Management: Strategy, Process, and Technology (Fall, 2004), pp. 279-295 (17 pages) Customer relationship ...

One of the big benefits of a successful loyalty card program, he says, is that stores can quantify new-customer losses and introduce programs designed to retain or woo back the most profitable.