资讯

Greg Knipp, the longtime CEO of Omnicom-owned multicultural agency Dieste, has died. Knipp, 57, died suddenly in his sleep, ...
Colle McVoy’s in-house design team crafted the visual identity to be felt, not just seen, at every touchpoint.
Old Spice, MLB, Poppi and Woodford Reserve are among the brands that gained ground with boomers in the second quarter.
Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.
In a perfect world, marketers would know every detail about a campaign’s performance, from where and when consumers saw an ad ...
Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.
Optimizing AI in marketing campaigns has mostly focused on efficiency, but Linqia’s Resonate platform aims to make AI ...
Human Nature’ looks as issues like cost of living, economic uncertainty and financial aspirations through a disarming lens.
Marketers should stop treating AI as a cost-cutting tool and start using it to scale ideas, empower talent and drive growth.
AI-driven platforms now target audiences based on how users respond to creative assets, making creative performance the ...
Daniel Blake’s new brand channels resilience and multifunctionality to challenge Celsius and energize a comeback.
Interim CEO Pete DeJoy thanks the Astronomer team for their ‘character and commitment’ during the Coldplay kiss-cam crisis.