Pursuing an MBA while launching a startup can be a challenging yet rewarding path. Hear how Kellogg empowered one alumna to ...

The future of brand measurement must be a collaboration between academia and practitioners. A recent gathering at Kellogg ...

From farms to startups, an MBA student shares insights from an immersive learning experience — and how it’s shaping his ...

As a third-generation leader of Canadian retailer Harry Rosen Inc., Ian Rosen ’16 MBA launched an e-commerce makeover that ...

Through the Kellogg Climate Conference, students discovered the power of collaboration, leadership and purpose-driven innovation.

Implicit bias has garnered considerable public attention, with a number of behaviors (e.g., police shootings) attributed to it. Here, we present the results of 4 studies and an internal meta-analysis ...

Partnering with Kellogg Executive Education, the US arm of this global pharmaceutical company is investing in its people to deliver better outcomes for patients.

Date Published: 2025Citations: Chernev, Alexander. 2025. Strategic Brand Management (4th Ed.).

With a little seasoning and a lot of strategy, Lis Settimi ’98 MBA is building something bold for cult-favorite spice blend Char Crust.

The Accounting Information & Management PhD program trains you to apply advanced empirical and analytical research methods to accounting data.

From navigating imposter syndrome and finding their voice in the classroom to balancing financial realities with academic demands, first generation MBA students face unique challenges. This series ...

This case focuses on the efforts of a nonprofit's leadership team to implement a new strategy across a highly federated set of chapters worldwide to serve its beneficiaries in broader, more ...